|N.Y. Times columnist David Carr|
Anyone can write a blog and some blogs can even create quite a following. Some of these bloggers have even captured enough followers to wind up at publications as well known as the Times but Carr believes it should be more about relevant content instead of clicks.
"Now that metrics are part of the news agenda, all of the sticks are in the air. Just because something is popular does not make it worthy, but ignoring audience engagement is a sure route to irrelevance. I’m happy to let the things I write stand on their own merit, and I only include the picture of this cat because it feels germane and somehow important."